Information ​and the Modern Corporation 0 csillagozás

James W. Cortada: Information and the Modern Corporation

A ​guide to information as the transformative tool of modern business.

While we have been preoccupied with the latest i-gadget from Apple and with Google's ongoing expansion, we may have missed something: the fundamental transformation of whole firms and industries into giant information-processing machines. Today, more than eighty percent of workers collect and analyze information (often in digital form) in the course of doing their jobs. This book offers a guide to the role of information in modern business, mapping the use of information within work processes and tracing flows of information across supply-chain management, product development, customer relations, and sales. The emphasis is on information itself, not on information technology. Information, overshadowed for a while by the glamour and novelty of IT, is the fundamental component of the modern corporation.

In Information and the Modern Corporation, longtime IBM manager and consultant James Cortada… (tovább)

Eredeti megjelenés éve: 2011

A következő kiadói sorozatban jelent meg: Essential Knowledge The MIT Press angol

The MIT Press, Cambridge, Massachusetts, 2011
160 oldal · puhatáblás · ISBN: 9780262516419
The MIT Press, Cambridge, Massachusetts, 2011
176 oldal · ASIN: B005TNH0CE

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