Dollars ​and Sense 0 csillagozás

How We Misthink Money and How to Spend Smarter
Dan Ariely – Jeff Kreisler: Dollars and Sense

Why ​is paying for things painful?

Why are we comfortable overpaying for something in the present just because we’ve overpaid for it in the past?

Why is it easy to pay $4 for a soda on vacation, when we wouldn’t spend more than $1 on that same soda at our local grocery store?

We think of money as numbers, values, and amounts, but when it comes down to it, when we actually use our money, we engage our hearts more than our heads. Emotions play a powerful role in shaping our financial behavior, often making us our own worst enemies as we try to save, access value, and spend responsibly. In Dollars and Sense, bestselling author and behavioral economist Dan Ariely teams up with financial comedian and writer Jeff Kreisler to challenge many of our most basic assumptions about the precarious relationship between our brains and our money. In doing so, they undermine many of personal finance’s most sacred beliefs and explain how we can override some of our own… (tovább)

Eredeti megjelenés éve: 2017

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Harper, New York, 2018
276 oldal · puhatáblás · ISBN: 9780062872722
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Harper, New York, 2017
288 oldal · keménytáblás · ISBN: 9780062651204
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HarperCollins, New York, 2017
288 oldal · ISBN: 9780062699565

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